How Important is a Professional Head Shot?

First Impressions

Need I say more? We all know only too well how important first impressions are and with business nowadays normally first conducted via an online search for your product or services, it’s important you represent them well with a professional head shot. Virtual personal branding is as important as a firm handshake once was in introducing yourself to the world.

Especially for Small Business Owners…

Your face represents your business! It’s so important to update your visual brand annually. So taking a photo with your phone’s camera just doesn’t cut it. In fact, it will reflect poorly on you and your business!

Potential Customers

Your potential customers want to know who you are as opposed to just what you do. And without a head shot available on your website or social media site, no initial trust can be formed. People only want to do business with people they feel they can trust.

Job Hunting and Recruiting

Depending on your industry, many professionals are on LinkedIn and it is used to keep others posted on a current job status and for looking at peer’s statuses. I’ve heard from others that if you’re not getting messages from recruiters, then you’re LinkedIn is not serving it’s purpose. Therefore, keeping your LinkedIn up-to-date is key! You’re probably already aware that One of the first things people see on LinkedIn is your photo. If you want to show a recruiter or a future employee that you’re serious and experienced, then your photo should show that too.

The Importance of a Professional Photographer

This is when it becomes really important to choose your photographer wisely.  The right photographer will prepare you in advance about what to wear and, if applicable, where to do the session for atmosphere, to achieve the desired effect in your profession. She will know how to make you feel at ease on the day if  you’ve never spent any length of time in front of a camera lens. She will use her trained skills to  be able to set up lighting, composition, backgrounds and props appropriate to your goal and advise you on posing. She will show you the camera’s images from the back of her camera as you do them to ensure you’re getting what you need.

Some Steps to Consider

  • Hire a professional photographer
  • Hire a professional makeup artist
  • Consult with your photographer or stylist to assist you in choosing the most flattering outfits for your head shot
  • Select at least two outfits in which to be photographed; pick a colorful jacket, tie or scarf, but not so much to detract attention from your face
  • Plan on spending $200 – $800 to get exactly what you need
  • Be sure to get both web-sized and full-resolution files for online use and print, respectively
  • For the full-resolution files, be sure to get a print-release from the photographer

Up-to-date

Make sure what you choose to wear for your head shot is up-to-date.

Investing in a professional head shot can do wonders for your business!

Fitness is Beautiful

So many of us promise ourselves on New Year’s Eve that we’ll get fit and healthy in the coming year. Then as weeks pass, we find excuses as to why we couldn’t meet our goals. While it’s true, “life” often gets in the way, but it’s a matter of setting our priorities and keeping our focus. It’s so easy to get distracted with TV, Facebook, online games and social events. Sometimes we commit to too many things which causes us to lose focus. Sometimes we are not committed enough to our priorities and then welcome the distractions. Sometimes we are just lazy and want to sit and do nothing.

Make a commitment to love yourself first, eat healthy, and work on having a fit and healthy lifestyle. We all have 24 hours in a day. Make the time to exercise. Switch things up to keep it interesting. Take your dog for a walk. Go to the gym. Go for a morning jog before heading into work. Go for a bicycle ride. Enjoy the outdoors’ Spring air. Go for a hike. Take dance lessons. Find an exercise buddy. Commit to and schedule your exercise. Journal your progress. Set goals and challenge yourself.  Keep on moving! But do so safely.

There are five elements to fitness

  • A warmup.
  • A cardiovascular (aerobic) workout.
  • Resistance (strength-building) exercises.
  • Flexibility moves.
  • A cooldown

Your daily diet is important to your health and fitness. Learn which foods are healthy and why. Learn how to cook healthy. Keep your home well-stocked with only healthy foods to limit temptations.

Water. Drink lots and lots of water. Make a habit of drinking water before eating. Drink a half gallon of water every day. Keep a reusable water bottle with you wherever you go.

Only then will you have the energy and stamina to do all the things in life that are most important to you, and for many years to come. And just look how beautiful fitness is!

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Girls Just Wanna Have Fun!

Just last weekend the weather was very warm – uncomfortably HUMID warm. But that didn’t stop a group of us photographers being a paparazzi to this group of young lady models. They did this for us as TFT (trade for time). Many models when they’re first starting out do this to gain public exposure to their looks and talent. These ladies sure did a fantastic job of endless poses and dress to keep everything mixed up nicely. And they did this for HOURS! And everyone had fun, especially when one of the models decides to play in the water. I hope you enjoy this snippet of the fun we all had together!
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What is STEAMPUNK?

3 steampunk female models

What is STEAMPUNK?

According to Wikipedia, Steampunk is a subgenre of science fiction or science fantasy that incorporates technology and aesthetic designs inspired by 19th-century industrialsteam-powered machinery.[1][2] Although its literary origins are sometimes associated with the cyberpunk genre,[3] steampunk works are often set in an alternative history of the 19th century’s British Victorian era or American “Wild West”, in a post-apocalyptic future during which steam power has maintained mainstream usage, or in a fantasy world that similarly employs steam power. Therefore, steampunk may be described as neo-Victorian.

With regards to fashion, also according to Wikipedia, Steampunk fashion has no set guidelines but tends to synthesize modern styles with influences from the Victorian era. This may include bustles, corsets, gowns, and petticoats; suits with waistcoats, coats, top hats,[56] tailcoats and spats; or military-inspired garments. Steampunk-influenced outfits are usually accented with several technological and “period” accessories: timepieces, parasols, flying/driving goggles, and ray guns. Modern accessories like cell phones or music players can be found in steampunk outfits, after being modified to give them the appearance of Victorian-made objects. Post-apocalyptic elements, such as gas masks, ragged clothing and tribal motifs, can also be included. Aspects of steampunk fashion have been anticipated by mainstream high fashion, the Lolita fashion and aristocrat styles, neo-Victorianism, and the romantic goth subculture.

While I haven’t seen this fashion trend active in Bastrop, Texas, I’m sure many people here will find it as a really cool look!

 

Italian Riviera on Lake Travis

Italian Riviera on Lake Travis

Models Provided as part of MeetUp

I had so much fun at my latest Meetup, “Italian Riviera Shoot on Lake Travis”. The models were incredible to work with and it was held at La Villa Vista Resort in Austin. It has amazing locations to shoot, with its negative edge pool, soothing waterfalls, spectacular golden sunsets and a bit of old-world European charm.
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We Are Family!

We Are Family!

Define “family”

From Merriam-Webster, ”

Simple Definition of family

  • : a group of people who are related to each other

  • : a person’s children

  • : a group of related people including people who lived in the past”

One boy, one girl, and a mom and dad. But this family is special; I could tell by how willing they were to be directed for their family photo. This mom and dad are clearly still in love, and love the life they built with each other. Yes, just spending one hour with them I was able to determine all these facts about them.

I’m so honored that such a prominent, loving family in Bastrop chose me to be their photographer. And we had fun making their images together. What a wonderful experience, wished it could last forever! At least I could capture a little sliver of their beautiful life together!

Fred Ensinger family photo